When we last met, you described strong commercial traction, a more sophisticated approach to querying proprietary information, and approval for continued investment in the technology. You also articulated the enterprise problem AskTheo is positioned to solve: organizations have accumulated valuable data and institutional knowledge but lack the tools to turn those assets into actionable insights and better decisions. HarrisX brings established client relationships and deep research expertise to this opportunity.

The initial diagnostic would connect AskTheo capabilities and product evidence to specific buyer needs, helping us focus the sales effort on the strongest current opportunities.

You also identified a critical challenge: competing internal demands and the need to strengthen your team's ability to sell across HarrisX's products and services. Converting opportunities into sustained revenue requires clear ownership of qualification, preparation, follow-up, proposals, and client activation. My engagement would establish that structure and equip your team to execute it consistently.

I would bring the audience definition, commercial positioning, editorial judgment, and team leadership that have shaped my work with 2WAY and Punchbowl. My focus would be on translating your technical expertise and strategic vision into buyer conversations, usable sales materials, and a disciplined sales process. I would draw on targeted relationships where they can advance clearly defined opportunities.

The goal is a team that can articulate AskTheo's value, identify suitable buyers, and move opportunities forward with less reliance on your day-to-day involvement. Commercial targets would be set against the diagnostic baseline.

Conduct at least six (6) interviews total with HarrisX leadership and team members responsible for sales, product, and delivery, as well as customers or prospects where access and permission allow.

Observe three (3) to four (4) live sales calls and review up to ten (10) recent opportunities, including wins, losses, and stalled discussions. Trace who originated the opportunity, what the buyer needed, where it slowed, and how much of your time it required.

Review available pipeline records, proposals, and relevant commercial data. Distinguish AskTheo subscriptions, paid pilots, research services, and advisory engagements, and assess pricing, delivery effort, and recurring revenue where records are available.

Review AskTheo with the product owner to understand the workflows ready to sell, the evidence buyers need, and the setup, support, or development required for priority use cases.

You would sponsor the engagement, approve priorities, and reserve a weekly 45-minute decision session. HarrisX would provide relevant records, permission to observe calls, and timely introductions to team members and selected customers. I would use HarrisX-approved systems. Product, security, and legal owners would approve claims and commitments about capabilities, data use, and deployment.

HarrisX would designate a commercial lead for day-to-day execution and provide product and delivery support. Under Commercial Leadership, I would lead one AskTheo sales campaign, including its audience, offer, outreach materials, and follow-up. HarrisX would support outreach, scheduling, and demonstrations; campaign opportunities count within the ten-account limit.

The standalone one-month diagnostic fee is $25,000: $12,500 at kickoff and $12,500 at the readout. At day 30, we would decide whether to proceed and select the appropriate option based on the findings. I would then ask for a separate three-month contract under that option, invoiced monthly in advance. Fees cover my work and deliverables within the agreed scope and capacity. Travel, paid tools, specialist support, recruiting, event costs, and material scope changes require advance agreement. Any success-based component requires a separate written decision defining attribution, payment basis, and duration.

The engagement covers AskTheo commercial development and the HarrisX sales process and services relevant to selected accounts.

I would direct, coach, and execute the agreed commercial work within the authority of the selected option. HarrisX retains final authority over contracts, pricing, staffing decisions, and product commitments. Product and delivery owners manage technical setup, onboarding, and pilot implementation; I coordinate commercial scope, buyer reviews, and the decision about continuation. Technical development, formal security assessments, legal work, CRM migration, and full-time sales coverage require the appropriate HarrisX owner or a separately agreed resource.

We would measure opportunity quality and movement, campaign learning, team execution, and the operating assets delivered. Closed revenue and campaign conversion depend on buyer decisions and product readiness; they are outcomes to pursue rather than guaranteed deliverables.